Lava liquid introduced with high-powered racing promo.

Subjects: *Advertising; *Do-it-yourself products industry; SoapProcter & Gamble Co. 001316827 Procter & Gamble Co. Procter & Gamble Co. 001316827 001316827 Procter & Gamble Co. 001316827 PGGustin, Roger

• Source: Marketing News. 11/21/86, Vol. 20 Issue 24, p14-14. 1/3p.

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P&G joins Metaphor to develop new marketing applications.

• Authors : Coleman, Lynn G.

Subjects: *Marketing; *Smart cards; *Computer systemsProcter & Gamble Co. 001316827 Procter & Gamble Co. Procter & Gamble Co. 001316827 001316827 Procter & Gamble Co. 001316827 PG; Metaphor Computer Systems Inc. ; Smartcard International Inc.

• Source: Marketing News. 10/10/86, Vol. 20 Issue 21, p2-2. 1/2p.

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3.0 REGULATION OF PRICE COMPETITION.

• Authors : Werner, Ray O.; Tower, C. Burk

Subjects: *Antitrust law; *Nonprofit organization laws; *Unfair competitionUnited StatesKaiser Foundation Health Plan Inc. Kaiser Foundation Health Plan Inc. Kaiser Foundation Health Plan Inc. 964358766 ; Indian Coffee Co. ; Procter & Gamble Co. 001316827 Procter & Gamble Co. Procter & Gamble Co. 001316827 001316827 Procter & Gamble Co. 001316827 PG

• Source: Journal of Marketing. Apr86, Vol. 50 Issue 2, p91-94. 4p.

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Gillette signs first global pact with Murdoch TV nets.

Subjects: *Television advertising; *Media buying servicesProcter & Gamble Co. 001316827 Procter & Gamble Co. Procter & Gamble Co. 001316827 001316827 Procter & Gamble Co. 001316827 PG; Fox Broadcasting Co.Murdoch, Rupert, 1931-

• Source: Marketing News. 12/19/86, Vol. 20 Issue 26, p27-27. 1/8p.

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Procter & Gamble Co.

• Source: People. 8/11/86, Vol. 26 Issue 6, p24-24. 1p. 2 Color Photographs, 1 Black and White Photograph.

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Procter & Gamble Co. (Back Cover).

• Source: People. 3/17/86, Vol. 25 Issue 11, p148-148. 1p. 1 Color Photograph.

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Procter & Gamble Co.

• Source: People. 1/6/86, Vol. 25 Issue 1, p101-101. 1p. 2 Color Photographs.

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Why Shouldn't Our Schools Compete?

• Authors : Collins, Thomas C.¹

Subjects: *PERFORMANCE standards; *SCHOOLS; *EDUCATIONCOLLINS, Thomas C.

• Source: Vital Speeches of the Day. 12/15/86, Vol. 53 Issue 5, p154-156. 3p.

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Displayable shippers aid merchants.

Subjects: *Display of merchandise; *Maritime shipping; Pallets (Shipping, storage, etc.)Procter & Gamble Co. 001316827 Procter & Gamble Co. Procter & Gamble Co. 001316827 001316827 Procter & Gamble Co. 001316827 PG; Container Corp. of AmericaDupree, John

• Source: Marketing News. 9/26/86, Vol. 20 Issue 20, p10-10. 2/3p.

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Tap your subsidiaries for global reach.

• Authors : Bartlett, Christopher A.; Ghoshal, Sumantra

Subjects: *International business enterprises; *Subsidiary corporations; *Marketing strategyProcter & Gamble Co. 001316827 Procter & Gamble Co. Procter & Gamble Co. 001316827 001316827 Procter & Gamble Co. 001316827 PG; EMI Group Ltd. EMI Group Ltd. EMI Group Ltd. 619883630

• Source: Harvard Business Review. Nov/Dec86, Vol. 64 Issue 6, p87-94. 8p. 1 Black and White Photograph.

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