Search Results

Filter
  • 1-10 of  107,710 results for ""Meta Analysis""
Item request has been placed! ×
Item request cannot be made. ×
  Processing Request
Academic Journal

Factors Affecting the Adoption of an Electronic Word of Mouth Message: A Meta-Analysis.

Subjects: Structural equation modeling; Meta-analysis; Mouth

  • Source: Journal of Management Information Systems. 2019, Vol. 36 Issue 3, p969-1001. 33p. 2 Diagrams, 2 Charts.

Record details

×
Academic Journal

Consumer Responses to Homosexual Imagery in Advertising: A Meta-Analysis.

Subjects: *Consumers; Sexual orientation; Meta-analysis

  • Source: Journal of Advertising. Aug/Sep2019, Vol. 48 Issue 4, p380-400. 21p. 1 Diagram, 8 Charts, 1 Graph.

Record details

×
Academic Journal

Serial Position Effects on Native Advertising Effectiveness: Differential Results Across Publisher and Advertiser Metrics.

Subjects: *Advertising; *Native advertising; *Internet marketing

  • Source: Journal of Marketing. Mar2019, Vol. 83 Issue 2, p82-97. 16p. 2 Diagrams, 3 Charts, 1 Graph.

Record details

×
  • 1-10 of  107,710 results for ""Meta Analysis""