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Academic Journal

Marketing strategy and the hunt for era V.

Subjects: *Marketing strategy; *Marketing management

  • Source: Journal of Marketing Management. Aug2020, Vol. 36 Issue 9/10, p867-887. 21p.

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Academic Journal

International Marketing Strategy in Emerging-Market Exporting Firms.

Subjects: *International markets; *Marketing strategy; *Export marketing

  • Source: Journal of International Marketing. Mar2019, Vol. 27 Issue 1, p20-37. 18p. 6 Charts.

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Academic Journal

Taking marketing strategy risks with seemingly no expected gains.

Subjects: *Marketing strategy; *Consumer goods; *Duopolies

  • Source: Marketing Letters. Dec2021, Vol. 32 Issue 4, p363-377. 15p. 1 Diagram.

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  • 1-10 of  470,397 results for ""MARKETING strategy""