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Academic Journal

Targeted Promotions on an E-Book Platform: Crowding Out, Heterogeneity, and Opportunity Costs.

Subjects: *Targeted advertising; *Marketing strategy; *Sales promotion

  • Source: Journal of Marketing Research (JMR). Apr2019, Vol. 56 Issue 2, p310-323. 14p. 1 Diagram, 8 Charts, 1 Graph.

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Academic Journal

TRADITIONAL PAPER BOOKS VS. ELECTRONIC BOOKS - A PRESENT DAY CHALLENGE.

Subjects: *PAPYRUS manuscripts; *ELECTRONIC books; *DIGITAL printingBIBLE

  • Source: Bulletin of the Transilvania University of Brasov. Series VII: Social Sciences. Law. 2019, Vol. 12 Issue 1, p51-58. 8p.

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Periodical

MORE SERVICE THAN CIRC.

Subjects: LIBRARY finance; BUDGET; LIBRARY circulation & loans

  • Source: Library Journal; Feb2019, Vol. 144 Issue 1, p34-36, 3p, 3 Charts

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Periodical

Give Your Circulation a Lift.

Subjects: SCHOOL librarians; PUBLIC librarians; SCHOOL library circulation & loans

  • Source: School Library Journal; Jul2018, Vol. 64 Issue 7, p24-27, 4p, 4 Color Photographs

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Periodical

How to get free books for your Amazon Kindle.

Subjects: ELECTRONIC books; BOOKS

  • Source: PCWorld. Aug2019, Vol. 37 Issue 8, p122-130. 9p. 11 Color Photographs.

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  • 1-10 of  106,882 results for ""Electronic books""