Search Results

Filter
  • 1-10 of  1,275 results for ""CELEBRITIES""
Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request
Academic Journal

Assessing Celebrity Endorsement Effects in China.

Subjects: *Advertising endorsements; *Advertising; *Brand name productsChina

  • Source: Journal of Advertising Research. Dec2011, Vol. 51 Issue 4, p608-623. 16p. 4 Diagrams, 3 Charts, 1 Graph.

Record details

×
Academic Journal

Celebrity Contagion and the Value of Objects.

Subjects: *Personal property; *Consumer preferences; *Willingness to pay

  • Source: Journal of Consumer Research. Aug2011, Vol. 38 Issue 2, p215-228. 14p. 1 Chart, 2 Graphs.

Record details

×
Academic Journal

Cultural bias in Wikipedia content on famous persons.

Subjects: *Culture; *Discrimination; *InternetUnited States; Poland

  • Source: Journal of the American Society for Information Science & Technology. Oct2011, Vol. 62 Issue 10, p1899-1915. 17p. 6 Charts, 12 Graphs.

Record details

×
  • 1-10 of  1,275 results for ""CELEBRITIES""