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Periodical

CAB Guides More Hispanic Ad Dollars.

Subjects: *AdvertisingUnited StatesCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386

  • Source: Multichannel News. 9/2/2002, Vol. 23 Issue 35, p22. 1/4p. 1 Color Photograph.

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Periodical

CAB Sticks with Half-Day Format.

Subjects: *Advertising; *Interactive multimedia; *Conferences & conventionsCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386

  • Source: Multichannel News. 03/20/2000, Vol. 21 Issue 12, p16. 1/2p. 1 Black and White Photograph.

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Mixed Forecast for Online Auctions.

Subjects: *Advertising; *Telecommunication; Cable television networksUnited StatesCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386 ; eBay Inc....

  • Source: Multichannel News. 4/9/2007, Vol. 28 Issue 15, p3-3. 1/2p. 1 Black and White Photograph, 1 Chart.

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Periodical

Nielsen to Seek Audit of Ad Measurement.

Subjects: *Television advertising; *Cable television industry; *AdvertisingNielsen Media Research Inc. ; Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386 ; American Association of Advertising Agencies

  • Source: Multichannel News. 8/21/2006, Vol. 27 Issue 33, p16-16. 1/4p.

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Setting a Spot Standard.

Subjects: *Television advertising; *Marketing; *AdvertisingCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386 ; Nielsen Media Research Inc.

  • Source: Multichannel News. 7/24/2006, Vol. 27 Issue 29, p3-3. 1/2p.

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Periodical

CAB Gives Confab 11th-Hour Push.

Subjects: *Advertising; *Sales management; *Cable televisionChicago (Ill.); IllinoisCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386

  • Source: Multichannel News. 5/16/2005, Vol. 26 Issue 20, p25-25. 1/3p. 1 Color Photograph.

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Periodical

Ad Ratings Used as Currency Hit Bump.

Subjects: *Advertising; *Educational accreditation; *Marketing auditsCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386 ; Nielsen Co.

  • Source: Adweek. 8/7/2006, Vol. 47 Issue 30, p8-8. 1/3p.

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Periodical

The Daze of Future Ads.

Subjects: *Advertising; *Mass media; *Cable televisionCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386

  • Source: MediaWeek. 03/08/99, Vol. 9 Issue 10, p6. 1/3p.

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Periodical

Flattery From the Enemy.

Subjects: *Conferences & conventions; *Advertising; *Cable televisionUnited StatesCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386...

  • Source: Multichannel News. 6/7/2004, Vol. 25 Issue 23, p36-38. 2p. 1 Color Photograph.

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Periodical

Uva: A La Carte Will Hurt Nets.

Subjects: *Advertising; *Advertising agencies; *Cable televisionCabletelevision Advertising Bureau Cabletelevision Advertising Bureau Cabletelevision Advertising Bureau 032201386

  • Source: Multichannel News. 6/16/2003, Vol. 24 Issue 24, p13. 1/2p. 1 Color Photograph.

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  • 1-10 of  44 results for ""CABLETELEVISION Advertising Bureau""