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Academic Journal

Social Influence on Green Consumerism: Country and Gender Comparisons between China and the United States.

Subjects: *Consumer behavior; *Consumerism; *Social impactChina; United States

  • Source: Journal of International Consumer Marketing. May/Jun2019, Vol. 31 Issue 3, p177-190. 14p. 1 Diagram, 6 Charts.

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Academic Journal

Under the influence of a blogger: The role of information‐seeking goals and issue involvement.

Subjects: *Consumer behavior; *Information-seeking behavior; *MarketingUnited States

  • Source: Psychology & Marketing. Apr2019, Vol. 36 Issue 4, p342-353. 12p. 1 Diagram, 4 Charts, 1 Graph.

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Academic Journal

Divergent Effects of Friend Recommendations on Disclosed Social Media Advertising in the United States and Korea.

Subjects: *Advertising effectiveness; *Consumer behavior; *AdvertisingNorth Korea; United States

  • Source: Journal of Advertising. Oct-Dec2019, Vol. 48 Issue 5, p495-511. 17p. 2 Color Photographs, 2 Diagrams, 3 Charts, 2 Graphs.

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Academic Journal

Consumer aliteracy.

Subjects: *Consumer behavior; *Marketing literature; *ConsumersUnited States

  • Source: Psychology & Marketing. Feb2019, Vol. 36 Issue 2, p89-101. 13p. 2 Diagrams, 3 Charts.

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Academic Journal

Was Television Responsible for a New Generation of Smokers?

Subjects: *Consumer behavior; Smoking -- Psychological aspects; Television -- HistoryUnited States

  • Source: Journal of Consumer Research. Dec2019, Vol. 46 Issue 4, p689-707. 19p. 3 Charts, 8 Graphs.

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