Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request
Academic Journal

The Charm of Behavior-Based Pricing: When Consumers' Taste Is Diverse and the Consideration Set Is Limited.

Subjects: *Consumer behavior; *Pricing; *Economic competition

  • Source: Journal of Marketing Research (JMR). Oct2019, Vol. 56 Issue 5, p767-790. 24p. 2 Diagrams.

Record details

×
Academic Journal

Price-Matching Guarantees as a Direct Signal of Low Prices.

Subjects: *Prices; *Consumer behavior; *Consumer psychology

  • Source: Journal of Marketing Research (JMR). Apr2019, Vol. 56 Issue 2, p245-258. 14p. 2 Diagrams, 2 Charts, 1 Graph.

Record details

×
Academic Journal

Slider Scale or Text Box: How Response Format Shapes Responses.

Subjects: *Pricing; *Consumer behavior; *Behavioral economics

  • Source: Journal of Consumer Research. Apr2019, Vol. 45 Issue 6, p1274-1293. 20p. 4 Diagrams, 2 Charts, 6 Graphs.

Record details

×
Academic Journal

Selling Assortments of Used Products to Third‐Party Remanufacturers.

Subjects: *Consumer behavior; *Profit margins; *Product quality

  • Source: Production & Operations Management. Jul2019, Vol. 28 Issue 7, p1792-1817. 26p.

Record details

×
Academic Journal

Let's Make a "Deal": How Deal Collectives Coproduce Unintended Value from Sales Promotions.

Subjects: *Deals; *Sales promotion; *Consumer behavior

  • Source: Journal of Marketing. Nov2019, Vol. 83 Issue 6, p43-60. 18p. 1 Diagram, 3 Charts.

Record details

×
Academic Journal

Optimal pricing of perishable products with replenishment policy in the presence of strategic consumers.

Subjects: *Consumer behavior; *Pricing; *Consumers

  • Source: Journal of Industrial & Management Optimization. Oct2019, Vol. 15 Issue 4, p1579-1597. 19p.

Record details

×
Academic Journal

Competition of Content Acquisition and Distribution Under Consumer Multipurchase.

Subjects: *User-generated content; *Streaming video & television; *Information services

  • Source: Journal of Marketing Research (JMR). Dec2019, Vol. 56 Issue 6, p1066-1084. 19p. 2 Diagrams, 7 Charts.

Record details

×
Academic Journal

Pricing and production decisions in a closed-loop supply chain considering strategic consumers and technology licensing.

Subjects: *Supply chain management; *Pricing; *Production (Economic theory)

  • Source: International Journal of Production Research. May2019, Vol. 57 Issue 9, p2847-2866. 20p. 2 Diagrams, 4 Charts, 6 Graphs.

Record details

×
Academic Journal

The effects of promotional package frames and price strategies on inaction inertia.

Subjects: *Sales promotion; *Pricing; *Marketing strategy

  • Source: Psychology & Marketing. Mar2019, Vol. 36 Issue 3, p214-228. 15p. 1 Chart.

Record details

×
  • 1-9 of  9 results for ""Consumer behavior""