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Academic Journal

The Influence of National Culture on New Product Creativity.

Subjects: *New product development; *Consumer behavior; *Culture

  • Source: Journal of Strategic Innovation & Sustainability. 2019, Vol. 14 Issue 5, p108-122. 15p.

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Academic Journal

Uncovering Unused Messaging Tools for Motivating Pro-environmental Behavior.

Subjects: *Consumer behavior; *Consumer preferences; Environmental literacy

  • Source: Journal of Strategic Innovation & Sustainability. 2019, Vol. 14 Issue 4, p112-124. 13p.

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  • 1-5 of  5 results for ""Consumer behavior""