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Academic Journal

Advance booking pricing in O2O commerce with demand leakage using game theory for tourism supply chains.

Subjects: GAME theory; SUPPLY chains; BOOK sales & prices

  • Source: International Journal of Production Research; Nov2020, Vol. 58 Issue 22, p6739-6774, 36p, 1 Diagram, 13 Charts, 7 Graphs

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Academic Journal

Selling the Premium in Freemium.

Subjects: PREMIUMS (Retail trade); FREEMIUM business model; ECONOMIC demand

  • Source: Journal of Marketing; Nov2018, Vol. 82 Issue 6, p10-27, 18p, 1 Color Photograph, 9 Charts, 1 Graph

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Periodical

Whither Mass Market Paperbacks.

Subjects: PUBLISHING; BOOK industry; BOOK sales & prices

  • Source: Publishers Weekly; 8/8/2022, Vol. 269 Issue 33, p8-10, 3p, 1 Color Photograph, 3 Charts

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